The esports industry continues to grow around the world thanks to different trends happening within the industry. Competitive gaming has been around for decades but has made its biggest strides in the last ten years. If you’re not already paying attention to the esports industry, it’s time to start. Here are three esports trends you need to watch for in 2020:
The increased popularity of mobile esports
Mobile gaming is starting to grow in popularity thanks to the improvements in mobile gaming technology. Did you know that more than two billion people around the world play mobile games? Just mobile gaming alone was expected to generate $152.1 billion in revenue in 2019. The mobile gaming community is seeing a rise in competitive games as more game publishers are dedicating resources to make their user base competitive. Games like Kings of Glory with more than 200 million users have teams that compete for millions of dollars. The number of players and revenue can only be expected to go up.
More company sponsorships
Thanks to the increasing popularity of esports, well-known companies are starting to get involved as well. Teams of professional gamers are doing deals with major companies that once were only being offered to the best athletes of traditional sports. Some of these high-profile sponsorships of esports teams include companies like:
As more esports teams work with well-known companies, you can expect to see the fan base of esports grow larger than it’s ever been. It won’t be surprising to see more global companies partner with the best gamers in the world due to the reach and influence of professional gamers.
Continued overall revenue growth
There doesn’t seem to be a limit to the amount of revenue the esports industry can generate. Some experts predict the esports marketing to hit $2.5 billion in sales by the end of 2020. One of the reasons why this revenue growth is possible is how much easier it is for gaming fans to follow their favorite professional gamers. Platforms like Twitch allow esports athletes to live-stream their gaming activities and engage with fans in real-time. Esports fans watched more than 6 billion hours of esports videos which proves that the interest in the industry is real and the fans are committed. This thriving community will only continue to get bigger and result in more revenue.
As these trends continue to happen, the esports industry will maintain its current growth trajectory to become one of the most lucrative industries in the world.☯